Japanese Mobile Phones ケータイ電話 (and their CMs)

I remember back in the pre-iPhone days when I had a brick phone, I would notice that Japan had all these awesome phones. These days (even when my brick phone is now only used for one purpose: throwing at people – it is a brick after all) Japan is still popping out these amazing phones that we, in the West, have probably not even dreamt of yet.

Exhibit A: Sharp’s Solar Waterproof Phone

And that was back in 2009!

Big brands including AU, Softbank, Docomo NTT dominate the ケータイmarket today. And like with any other marketable product in Japan, many of the CMs they broadcast are complemented by the presence of idols, actors/actresses, singers, celebrities, sports stars. Here are some of my personal favourites: